What does it take to build a successful brand with a strong company culture in today’s metrics-driven environment? For Brian Glahn, CEO of Verinext, the answer lies in aligning strategic growth with a clear ethical foundation and an unwavering focus on customer needs.
With more than 25 years of experience in the technology sector, Brian shares how he led the successful merger of two companies into the unified Verinext brand. In a recent podcast interview, he discusses what it means to lead with intention, balancing innovation, accountability, and purpose.
In the Channel Journey’s podcast, Brian offers his perspective on the key trends shaping today’s IT landscape and how Verinext is helping customers navigate them:
- AI adoption and integration: While the pace of adoption varies across industries, the focus is on secure, practical applications that improve operational efficiency.
- Economic impacts and buying shifts: Tariffs and broader economic uncertainty are reshaping purchasing behavior, requiring agility from technology providers.
- The move to subscription-based models: As more customers seek scalable, consistent solutions, Verinext is expanding its managed services and software offerings to meet evolving demand.
In addition to market insights, Brian shares the leadership principles that guide his approach, including making fair and reasoned decisions, maintaining ethical clarity, and staying adaptable through continuous learning. His belief that “if it feels gray, it’s wrong” has helped foster a culture of trust, accountability, and long-term success.
Listen to the full episode to hear how Verinext is leading with integrity and building lasting customer partnerships in a changing industry.
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